FAQ
FAQ



1. What is the BUD Special Fund?
The Hong Kong Special Administrative Region Government launched the BUD Special Fund in June 2012, referred to as BUD, hoping to help Hong Kong companies develop brands, upgrade and transform, expand the domestic market, and assist companies to develop and develop businesses in the mainland market.

2. What is the BUD Mainland Program?
The Hong Kong Special Administrative Region Government is committed to promoting economic cooperation between the Mainland, Hong Kong and Macau. The "Mainland Project" is one of the projects of the BUD Special Fund, which provides subsidies to help Hong Kong enterprises enter the mainland market.By assisting Hong Kong enterprises to upgrade and transform, enhance their own competitiveness, expand the mainland market, and explore new opportunities.

3. Eligibility to apply for BUD special fund?
All unlisted companies (not limited to industries) that have substantive business operations in Hong Kong and are registered in Hong Kong in accordance with the "Business Registration Ordinance" can apply; in addition, even if they have business cooperation in mainland China, they can also apply.

4. What is the funding amount of the BUD special fund?
The cumulative funding limit for Mainland projects and FTA projects is HK$7 million.The amount is based on the principle of 1:1 reciprocity (matching funds), that is, when the applicant company spends 500,000 yuan, the government will also subsidize 500,000 yuan; if the applicant company spends 1 million yuan, the government will provide 1 million yuan.

5. What is the funding scope of the BUD Special Fund's Mainland Project?
No matter whether the enterprise is developing brand, upgrading and transformation or expanding marketing, it can get funding from the BUD special fund.The mainland plan basically covers all popular promotion channels in the mainland, such as Xiaohongshu, Douyin, Weibo and other major social platforms; as well as e-commerce platforms such as JD.com and Tmall. All in all, the projects funded by BUD special funds can comprehensively help merchants.

6. Is it easy to apply for the BUD special fund?
Although the application process is slightly longer and the cycle is longer, applying for BUD is not complicated. If you have plans to expand your business to the mainland or the free trade agreement market, it is recommended to provide you with a comprehensive application through a professional and experienced agency in advance program and project planning will make it easier to successfully apply for BUD special funds, and project results or promotion effects can be expected in advance.

7. What are the main promotion channels of the BUD Special Fund Mainland Project?
Douyin account management, maintenance, video production, advertising placement and online celebrity live broadcast or appearance fees;
Wechat official account management, maintenance, writing articles and advertising;
Weibo account management, maintenance, writing articles and advertising;
Xiaohongshu KOL writes articles, explores stores and makes videos;
Baidu search keyword advertising;
Production and delivery of press release soft text;
Advertising in Tmall, Taobao, and JD.com.

8. Why cooperate with Big Digital Group Co., Ltd.?
Big Digital Group Co., Ltd. can provide enterprises with one-stop services for brand upgrading, promotion planning, advertising placement, and application for special funds.1. Big Digital Group Co., Ltd. has successfully helped dozens of companies in Hong Kong apply for the BUD special fund, and the total project amount has exceeded 100 million yuan.2. Big Digital Group Co., Ltd. can really help enterprises achieve marketing goals, improve sales performance, and develop target markets (see the project case of Big Digital Group below).3. With the blessing of the GDG engine, a digital tool of the Big Digital Group, it is possible to accurately capture target users, accurately decode market trends, select talents in various vertical fields, and ensure delivery results.

9. Please list one or two past project cases of DDS Group.
First, an air purifier brand in Hong Kong: It took more than a month to help the brand achieve the first penetration of Xiaohongshu category content, the number of interactions, and the search ranking jumped from 186 to 23; the unit price increased from 1,000 yuan to 5,000 yuan, the performance of e-commerce has increased by 20-30 times compared with the same period of the previous year.
Second, a fashion handbag brand in Hong Kong: It took a year to help it become one of the top 10 brands of light luxury handbags in mainland China, and its sales on Tmall Double 11 increased by 340% year-on-year.
Third, it has its own cross-border e-commerce project, focusing on health care products and beauty cosmetics. During the period, a total of 17 stores achieved the number one sales in the segmented field.

10. May I ask how to cooperate with Big Digital Group, and what is the cooperation process?
Welcome to contact the exclusive consultant by telephone, email, Whatsapp, etc. Da Digital Group provides services including e-commerce agent operation, market value growth, post-investment management, digital transformation, new media marketing, etc.Big Digital Group will help the applicant company to make an in-depth diagnosis according to the situation of the applicant company, and provide the applicant company with a customized and comprehensive application plan and project planning before the implementation of the project.
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